Analyst Report · Research In Action

Research In Action Just Named Xurrent a Market Leader — the Modern, Agile Choice for European ITSM.

1,000 enterprise IT and business decision-makers across Continental Europe ranked Xurrent #4 overall out of 20 vendors — and gave it the highest possible score in three categories buyers control directly: Recommendation Index, Customer Satisfaction, and Price-Versus-Value.

Xurrent: a Market Leader

Among that field, Xurrent landed in the Market Leader quadrant with a #4 overall ranking — and buyers gave it the top score in the report for Recommendation Index, Customer Satisfaction, and Price-Versus-Value Ratio. When asked whether they'd recommend Xurrent to a peer, no other vendor in the matrix scored higher.

Download the full report to see the complete 20-vendor matrix, Xurrent's full scorecard, and Research In Action's analysis of where AI is taking ITSM and ESM budgets across Europe in 2026.

The Verdict: The Modern, Agile Choice for European ITSM Leaders

While many legacy vendors still compete on feature checklists and architecture built for a different decade, Xurrent's AI-native, "Zero-Bolt-On" approach is resonating with the buyers who live with these platforms every day. The result: a top-four ranking out of 20 evaluated vendors, and the highest score in the entire report across the three measures that decide whether a platform gets renewed — Recommendation Index, Customer Satisfaction, and Price-Versus-Value.

What's Inside the Report

The full Vendor Selection Matrix. See exactly how all 20 evaluated vendors — including ServiceNow, Ivanti, Matrix42, EasyVista, and Microsoft — score on Strategy and Execution, and which quadrant each lands in.

Xurrent's complete scorecard. A category-by-category breakdown across all eight Strategy and Execution criteria, including the #1 rankings in Recommendation Index, Customer Satisfaction, and Price-Versus-Value.

2026 market trends across Europe. Independent analysis on the shift from SLAs to XLAs, the move from Generative to Agentic AI, and how AI is fundamentally reshaping ITIL.

Buyer investment priorities. Survey data from 2,000 enterprise IT and business managers on where 2026 ESM budgets are headed — and how AI is reshaping those decisions.

"Xurrent has solidified its reputation as the industry's most agile 'AI-native' platform... the most modern, scalable and 'future-proof' choice for the autonomous enterprise." — Research In Action, Vendor Selection Matrix for IT & ESM, Continental Europe 2026.

A Market Leader ranking isn't marketing copy — it's 1,000 European buyers telling you what actually works. Download the full report to see the data for yourself, then talk to us about what a modern, agile ITSM platform could look like inside your organisation.